G. Radio Craft
Participation are open for design studios, ad agencies and clients as well as individual experts in accordance with the nominations. This contest rewards ads professionals.
Standards of judgement
Jury evaluate ad craft, shown in the process of creating radio ads, for example, quality of direction, copywriting and editing, the skillful use of music and sound design, depending on the category in which the work submitted. Jury doesn’t judge creative idea of the radio commercial.
If radio spot creates a pleasant and memorable aesthetic experience, regardless of topic, product, customer, or ideas, it can succeed in the Craft category, is not even received awards in other competitions.
Contest categories
G-1. Copywriting, art writer
Expose the work and appear on the diploma: copywriter, author of the idea, production, agency, client.
G-2. Music and sound design
The original score, jingle or music, a unique creative arrangement or adaptation of existing pieces of music. Inventive and artistic use of sound effects, voice, vocal, or other items that fit and enhance the images.
Expose the work and are listed in the diploma: producers, composers, production, agency, client.
G-3. Actor (announcer) work
Expose the work and are listed in the diploma: artist, sound designer, production, agency, client.
G-4. Humor
Expose the work and are listed in the diploma: authors, composers, production, agency, client.
Entry requirements
All entries are submitted in the form of audio files: MP3, 48 kHz, 192 kbps. The files are attached directly on this site. Blanc ”Creative Idea” should contain English translation.
Entry Fee
01 - 31.03.2011 | 01 - 22.04.2011 | |
---|---|---|
one entry |
500 UAH / 50 € | 600 UAH / 60 € |
Prices are not include VAT.
Deadline
- Registration on the KIAF’ site - to April, 22
- Delivery creative materials - to April, 29