J. Interactive
Partner of the contest
Contest categories
J-1. Commercial sites
Corporate websites, promotional websites, portals, websites, business cards.
J-2. Non-profit Internet projects
J-3. Banners
J-4. Online Campaign
Campaign which use at least 2 different online activities or tools: websites, blogs, games, viral video, social media, etc.
J-5. Mobile advertising
J-6. Viral campaign
J-7. Games
J-8. Other interactive communication tools
Online communication activities.
Entry requirements
All entries (websites, banners and advertising campaigns), should contain a link to the current site or a web page with a description of the campaign. Reference specified in a special field in completing the tender bid on the festival website.
Web sites (J-1, J-2)
Link should lead directly to participating in the competition site. In addition to her contest entry must be provided with a screenshot of the main page width less than 1000 px.
Banners (Category J-3)
Banners of all types, submit a link to a web page with the banner. On this page, but submitted to the contest banner, you can place a short description of the work (the task and your decision). Each entry show up a single banner in its best rate.
Besides links, the application must be provided with a screenshot banner width less than 1000 px.
Online campaigns (Category J-4)
Online campaign consists of two or more different elements of marketing communications. For example, promotional site, banner, online games, viral films, online PR-campaigns, e-mail campaign, etc.
Entry, submit a link to a web page with a description of the campaign. On this page you need to describe the set by the advertiser goals, effectiveness of the campaign (the number of visitors, time spent on the site, click-through ratio of banners, response ratio e-mail shares, etc.), as well as how different elements of the campaign contributed to achieving its objectives. Also participants can specify links to pages that contain the individual elements of the campaign (banners, games, viral films, postcards, screen shots, PR-actions, etc.)
Besides links, the application must be provided with a screenshot of this web page or the main element of the campaign (website, a banner or a game) in JPG format width not more than 1000 px.
Mobile Campaigns (Category J-5)
Entry, submit a link to a web page with a description of the campaign. On this page you need to describe the goals set by the advertiser and the campaign's performance. On this page you can show screenshots of individual elements of the campaign (WAP-sites, mobile games, viral films for gamers, wallpapers, etc)
Besides links, the application must be provided with a screenshot of this web page or the main element of the campaign (website, a banner or a mobile game) in JPG format width not more than 1000 px.
Viral Campaigns (Category J-6)
Entry, submit a link to a web page with a description of the campaign. On this page you need to describe the aims of the campaign, raised the advertiser, its effectiveness, and how different elements of the campaign contributed to the achievement of goals.
Besides links, the entry should contain screenshot of this web page or the main element of the campaign (website, banner or game) in JPG format width not more than 1000 px.
Entry Fee
01 - 31.03.2011 | 01 - 22.04.2011 | |
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one entry | 650 UAH / 65 € | 800 UAH / 80 € |
Prices are not include VAT.
Deadline
Registration on the KIAF’ site - до to April, 22